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How to Be
Club-Wise
What a private club is, and does, can be
divided into four distinct areas for analysis
purposes. These four areas
are: Membership, Operations, Facilities and
Governance.
Each area is directly related to the
other. Whenever a decision is made regarding one
of the areas it can have
an impact on all of the other segments.
So the question becomes
"Why hire a consultant to help you in one
of the areas if they do not have a comprehensive
knowledge of all the other areas?"
This was the premise on which
Clubwise
was founded.
It makes no sense to have a company help
develop a strategic plan if they do not
understand facility needs and
master planning. Why hire a master planner who
does not have a club operations background? What
good is a survey company that can not analyze
the data based on operating and service delivery
systems? How can a company provide effective
insight into how governance should work at the
club without an extensive of how decisions
impact each area of the club?
Clubwise
offers comprehensive consulting services from
membership surveys to strategic planning, from
operational issues, to finance and master
planning. The
Clubwise
concept was developed by Jerry N. McCoy, MCM to
provide a complete solution to club issues. Mr.
McCoy is one of only a few Master Club Managers
(MCM) in the country and offers a unique
perspective regarding the total club. His book
The Service Gauntlet
details new concepts in strategic planning and
club operational thinking.
When membership surveys lead to strategic
planning which may lead to master planning
Clubwise
provides the club the comfort of not having to
change consultants in mid-stream. The club can
be guaranteed that it will receive creative
solutions that protect club assets and save
valuable resources that can be poured back into
any required improvements.
Clubwise
can help through the complete process at
dramatic savings over larger specialized
companies with substantial overhead. With
Clubwise as your advocate during contract
negotiations with architects and interior design
firms enough money can be saved to virtually get
Clubwise services for free.
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